Gentilini supports Miss Arte and Moda Italia (Miss Art and Fashion), a beauty contest based on culture and talent skills. To win the title the contestants will not only model the runway but also answer some aptitude questions and show their skills in different disciplines.
The competition first started in 2013 for the enhancement of an important thermal Etruscan excavation in Tuscany, and its importance has increased since then, year after year, gaining significance in Italy.
In the light of culture and promotion, Miss Arte Moda contest fits in with the objective to promote the Italian excellence of food products Made in Italy. Where there is art, beauty and quality, there is also Gentilini.